Genius Sports Limited

NYSE:GENI Stock Report

Market Cap: US$1.8b

Genius Sports Valuation

Is GENI undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Future Cash Flow Value

  • Significantly Below Future Cash Flow Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of GENI when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Ultimate guide to DCF valuation for stock investing

Learn how to determine fair value like the best investors in the world.

Below Future Cash Flow Value: GENI ($6.42) is trading below our estimate of future cash flow value ($37.33)

Significantly Below Future Cash Flow Value: GENI is trading below future cash flow value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for GENI?

Key metric: As GENI is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for GENI. This is calculated by dividing GENI's market cap by their current revenue.
What is GENI's PS Ratio?
PS Ratio2.4x
SalesUS$713.45m
Market CapUS$1.77b

Price to Sales Ratio vs Peers

How does GENI's PS Ratio compare to its peers?

The above table shows the PS ratio for GENI vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.4x
MLCO Melco Resorts & Entertainment
0.4x3.18%US$2.1b
MCRI Monarch Casino & Resort
4x1.99%US$2.2b
ACEL Accel Entertainment
0.7x4.10%US$1.0b
PENN PENN Entertainment
0.4x4.49%US$2.6b
GENI Genius Sports
2.4x23.66%US$1.8b

Price-To-Sales vs Peers: GENI is expensive based on its Price-To-Sales Ratio (2.4x) compared to the peer average (1.4x).

Historical Price to Sales Ratio

Historical Price to Sales Ratio compares a stock's price to its sales over time. Higher ratios indicate that investors are willing to pay more for the stock.

Fetching historical data

Price to Sales Ratio vs Industry

How does GENI's PS Ratio compare vs other companies in the US Hospitality Industry?

27 CompaniesPrice / SalesEstimated GrowthMarket Cap
BLMN Bloomin' Brands
0.2x1.44%US$722.58m
SABR Sabre
0.2x2.47%US$695.75m
BALY Bally's
0.2x10.02%US$646.12m
TAST Carrols Restaurant Group
0.3x2.90%US$478.64m
GENI 2.4xIndustry Avg. 1.7xNo. of Companies27PS01.22.43.64.86+
27 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: GENI is expensive based on its Price-To-Sales Ratio (2.4x) compared to the US Hospitality industry average (1.7x).

Price to Sales Ratio vs Fair Ratio

What is GENI's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

GENI PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio2.4x
Fair PS Ratio2.3x

Price-To-Sales vs Fair Ratio: GENI is expensive based on its Price-To-Sales Ratio (2.4x) compared to the estimated Fair Price-To-Sales Ratio (2.3x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst GENI forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$6.42
US$10.19
+58.79%
29.11%US$19.00US$5.00n/a18
Jul ’27US$6.36
US$10.19
+60.29%
29.11%US$19.00US$5.00n/a18
Jun ’27US$6.05
US$10.19
+68.50%
29.11%US$19.00US$5.00n/a18
May ’27US$4.35
US$11.00
+152.87%
28.41%US$19.00US$5.00n/a17
Apr ’27US$4.54
US$11.65
+156.54%
27.93%US$21.00US$6.00n/a17
Mar ’27US$6.21
US$12.56
+102.29%
28.42%US$21.00US$6.00n/a16
Feb ’27US$8.70
US$15.58
+79.07%
12.72%US$20.00US$10.00n/a19
Jan ’27US$11.02
US$15.56
+41.16%
10.76%US$20.00US$12.00n/a18
Dec ’26US$10.22
US$14.79
+44.71%
9.71%US$16.00US$10.00n/a19
Nov ’26US$11.26
US$15.00
+33.21%
5.88%US$16.00US$13.00n/a18
Oct ’26US$12.08
US$15.00
+24.17%
5.88%US$16.00US$13.00n/a18
Sep ’26US$12.79
US$14.65
+14.52%
8.42%US$16.00US$11.00n/a17
Aug ’26US$11.68
US$13.06
+11.80%
8.50%US$15.00US$11.00n/a17
Jul ’26US$10.10
US$12.67
+25.41%
7.98%US$15.00US$11.00US$6.3615
Jun ’26US$9.59
US$12.40
+29.30%
8.22%US$15.00US$11.00US$6.0515
May ’26US$10.79
US$12.23
+13.38%
8.56%US$15.00US$11.00US$4.3515
Apr ’26US$10.03
US$12.18
+21.42%
9.26%US$15.00US$11.00US$4.5414
Mar ’26US$8.68
US$11.54
+32.97%
9.27%US$14.00US$10.00US$6.2112
Feb ’26US$8.83
US$11.54
+30.71%
9.27%US$14.00US$10.00US$8.7012
Jan ’26US$8.65
US$11.54
+33.39%
8.23%US$14.00US$10.00US$11.0213
Dec ’25US$10.04
US$11.23
+11.86%
13.71%US$14.00US$7.00US$10.2213
Nov ’25US$6.90
US$9.35
+35.45%
12.48%US$12.00US$7.00US$11.2613
Oct ’25US$7.44
US$9.35
+25.62%
12.48%US$12.00US$7.00US$12.0813
Sep ’25US$7.62
US$9.35
+22.65%
12.48%US$12.00US$7.00US$12.7913
Aug ’25US$6.76
US$8.92
+32.00%
13.70%US$12.00US$7.00US$11.6813
Jul ’25US$5.42
US$9.00
+66.05%
13.95%US$12.00US$7.00US$10.1013
US$10.19
Fair Value
37.0% undervalued intrinsic discount
18
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/07/14 04:00
End of Day Share Price 2026/07/14 00:00
Earnings2026/03/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Genius Sports Limited is covered by 20 analysts. 17 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Pierre-Marie D'OrnanoArete Research Services LLP
Michael HickeyBenchmark Company
Michael NicholsB. Riley Securities, Inc.