Zebra Technologies (ZBRA) Stock Overview
Operates in the automatic identification and data capture solutions industry worldwide. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 3/6 |
| Past Performance | 1/6 |
| Financial Health | 2/6 |
| Dividends | 0/6 |
ZBRA Community Fair Values
Create NarrativeSee what 42 others think this stock is worth. Follow their fair value or set your own to get alerts.
Zebra Technologies Corporation Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$239.01 |
| 52 Week High | US$352.66 |
| 52 Week Low | US$205.73 |
| Beta | 1.66 |
| 1 Month Change | -1.85% |
| 3 Month Change | -4.59% |
| 1 Year Change | -25.19% |
| 3 Year Change | -20.95% |
| 5 Year Change | -51.18% |
| Change since IPO | 5,793.40% |
Recent News & Updates
Earnings Miss: Zebra Technologies Corporation Missed EPS By 19% And Analysts Are Revising Their Forecasts
Feb 15
Zebra Technologies Q4 Earnings: Beat Signals A Powerful AI Pivot
Feb 13Recent updates
Earnings Miss: Zebra Technologies Corporation Missed EPS By 19% And Analysts Are Revising Their Forecasts
Feb 15Zebra Technologies Q4 Earnings: Beat Signals A Powerful AI Pivot
Feb 13Zebra Technologies (NASDAQ:ZBRA) May Have Issues Allocating Its Capital
Jan 07What You Can Learn From Zebra Technologies Corporation's (NASDAQ:ZBRA) P/E After Its 25% Share Price Crash
Nov 21Zebra Technologies Corporation (NASDAQ:ZBRA) Not Flying Under The Radar
Sep 06Is Zebra Technologies (NASDAQ:ZBRA) Using Too Much Debt?
Aug 05Is There An Opportunity With Zebra Technologies Corporation's (NASDAQ:ZBRA) 25% Undervaluation?
Jun 22Is Now An Opportune Moment To Examine Zebra Technologies Corporation (NASDAQ:ZBRA)?
May 26Zebra Technologies Corporation (NASDAQ:ZBRA) Looks Just Right With A 33% Price Jump
May 13Returns On Capital At Zebra Technologies (NASDAQ:ZBRA) Paint A Concerning Picture
May 12Zebra Technologies (NASDAQ:ZBRA) Seems To Use Debt Quite Sensibly
Apr 28Zebra Technologies: Great Business, Mediocre Growth
Apr 16Zebra Technologies Corporation's (NASDAQ:ZBRA) Intrinsic Value Is Potentially 60% Above Its Share Price
Mar 17Zebra Technologies: The Impact Of Inventory Reductions
Feb 03Zebra Technologies Q3: Broad Demand Recovery
Nov 22Zebra Technologies: Optimizing Workflow For Customers; Initiate With 'Buy'
Sep 16
AI And Calculated Acquisitions Set To Propel Mobile Computing Giant Into A New Era Of Growth
Introduction of AI and LLMs in Zebra's devices is expected to increase appeal and demand, improving operational efficiencies for customers.Shareholder Returns
| ZBRA | US Electronic | US Market | |
|---|---|---|---|
| 7D | -5.4% | 8.0% | 0.9% |
| 1Y | -25.2% | 83.4% | 17.5% |
Return vs Industry: ZBRA underperformed the US Electronic industry which returned 81.8% over the past year.
Return vs Market: ZBRA underperformed the US Market which returned 15.5% over the past year.
Price Volatility
| ZBRA volatility | |
|---|---|
| ZBRA Average Weekly Movement | 5.9% |
| Electronic Industry Average Movement | 8.2% |
| Market Average Movement | 6.4% |
| 10% most volatile stocks in US Market | 16.0% |
| 10% least volatile stocks in US Market | 3.1% |
Stable Share Price: ZBRA has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: ZBRA's weekly volatility (6%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1969 | 10,700 | Bill Burns | www.zebra.com |
Zebra Technologies Corporation, together with its subsidiaries, operates in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Connected Frontline, and Asset Visibility and Automation. The company designs, manufactures, and sells printers that produce labels, wristbands, tickets, receipts, and plastic cards; dye-sublimination thermal card printers that produce images, which are used for personal identification, access control, and financial transactions; radio frequency identification device (RFID) printers that encode data into passive RFID transponders; accessories and options for printers, including carrying cases, vehicle mounts, and battery chargers; stock and customized thermal labels, receipts, ribbons, plastic cards, and RFID tags for printers; and electronic sensors and temperature-monitoring labels.
Zebra Technologies Corporation Fundamentals Summary
| ZBRA fundamental statistics | |
|---|---|
| Market cap | US$11.60b |
| Earnings (TTM) | US$419.00m |
| Revenue (TTM) | US$5.40b |
Is ZBRA overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| ZBRA income statement (TTM) | |
|---|---|
| Revenue | US$5.40b |
| Cost of Revenue | US$2.80b |
| Gross Profit | US$2.59b |
| Other Expenses | US$2.17b |
| Earnings | US$419.00m |
Last Reported Earnings
Dec 31, 2025
Next Earnings Date
May 12, 2026
| Earnings per share (EPS) | 8.52 |
| Gross Margin | 48.05% |
| Net Profit Margin | 7.77% |
| Debt/Equity Ratio | 69.7% |
How did ZBRA perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/02/25 13:41 |
| End of Day Share Price | 2026/02/25 00:00 |
| Earnings | 2025/12/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Zebra Technologies Corporation is covered by 37 analysts. 17 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Robert Mason | Baird |
| Timothy Long | Barclays |
| Guy Hardwick | Barclays |