Sats (SATS) Stock Overview
Provides fitness and training services in Norway, Sweden, Denmark, and Finland. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 4/6 |
| Past Performance | 4/6 |
| Financial Health | 3/6 |
| Dividends | 3/6 |
SATS Community Fair Values
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Analyst Price Targets
Sats ASA Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | NOK 39.50 |
| 52 Week High | NOK 44.85 |
| 52 Week Low | NOK 33.65 |
| Beta | 0.86 |
| 1 Month Change | -9.40% |
| 3 Month Change | -0.38% |
| 1 Year Change | 6.76% |
| 3 Year Change | 267.10% |
| 5 Year Change | 78.33% |
| Change since IPO | 81.94% |
Recent News & Updates
When Should You Buy Sats ASA (OB:SATS)?
May 05
SATS: Spectrum Monetization And March Capital Return Plans Will Drive Upside
The analyst price target for Sats has been trimmed slightly, with fair value moving from NOK 48.80 to NOK 48.00 as analysts factor in more measured revenue growth, a marginally higher discount rate, and a slightly lower future P/E multiple. Analyst Commentary Analysts are broadly aligned that the slight trim in fair value for Sats reflects more cautious assumptions rather than a fundamental shift in the investment case.SATS: Spectrum Monetization And March Payout Decisions Will Drive Upside Potential
Analysts have trimmed the Sats price target to NOK54 from NOK60, citing a blend of higher organic revenue expectations, progress on spectrum monetization and cost reductions, partially balanced by DISH-related churn, lower equity income and shifting views on non operating assets across the broader satellite peer group. Analyst Commentary Recent Street commentary around Sats, referenced through peers in satellite and spectrum exposed names, points to a mix of optimism on execution and caution on churn, non operating assets and the outlook for legacy businesses.SATS: Spectrum Deal Review And March Meeting Will Shape Asset Upside
Analysts have nudged their price target on Sats slightly higher to NOK48.80 from NOK48.75, reflecting updated views that balance more measured assumptions for revenue growth with expectations for improved profit margins and modestly lower future P/E estimates. Analyst Commentary Recent commentary around Sats focuses on how updated assumptions for revenue growth, profitability and valuation multiples line up with the slightly higher NOK48.80 price target.SATS: March Meeting And Buybacks Will Underscore Long Term Asset Optionality
Analysts have maintained their NOK 48.75 price target on Sats, with slightly higher revenue growth assumptions and a marginally higher discount rate, offset by a small reduction in long-term profit margin and P/E expectations. Analyst Commentary Recent research on peers in adjacent sectors highlights how different valuation drivers can pull in opposite directions at the same time.Recent updates
When Should You Buy Sats ASA (OB:SATS)?
May 05SATS: Spectrum Monetization And March Capital Return Plans Will Drive Upside
The analyst price target for Sats has been trimmed slightly, with fair value moving from NOK 48.80 to NOK 48.00 as analysts factor in more measured revenue growth, a marginally higher discount rate, and a slightly lower future P/E multiple. Analyst Commentary Analysts are broadly aligned that the slight trim in fair value for Sats reflects more cautious assumptions rather than a fundamental shift in the investment case.SATS: Spectrum Monetization And March Payout Decisions Will Drive Upside Potential
Analysts have trimmed the Sats price target to NOK54 from NOK60, citing a blend of higher organic revenue expectations, progress on spectrum monetization and cost reductions, partially balanced by DISH-related churn, lower equity income and shifting views on non operating assets across the broader satellite peer group. Analyst Commentary Recent Street commentary around Sats, referenced through peers in satellite and spectrum exposed names, points to a mix of optimism on execution and caution on churn, non operating assets and the outlook for legacy businesses.SATS: Spectrum Deal Review And March Meeting Will Shape Asset Upside
Analysts have nudged their price target on Sats slightly higher to NOK48.80 from NOK48.75, reflecting updated views that balance more measured assumptions for revenue growth with expectations for improved profit margins and modestly lower future P/E estimates. Analyst Commentary Recent commentary around Sats focuses on how updated assumptions for revenue growth, profitability and valuation multiples line up with the slightly higher NOK48.80 price target.SATS: March Meeting And Buybacks Will Underscore Long Term Asset Optionality
Analysts have maintained their NOK 48.75 price target on Sats, with slightly higher revenue growth assumptions and a marginally higher discount rate, offset by a small reduction in long-term profit margin and P/E expectations. Analyst Commentary Recent research on peers in adjacent sectors highlights how different valuation drivers can pull in opposite directions at the same time.SATS: March Meeting And Buybacks May Highlight Undervalued Asset Optionality
Narrative Update on Sats Analysts have kept their fair value estimate for Sats steady at NOK 48.75 per share, pointing to slightly adjusted assumptions around the discount rate and future P/E, while drawing on recent sector work that highlights how changes in asset valuations and sum-of-the-parts thinking can influence targets in related satellite names. Analyst Commentary Recent sector research around satellite peers is giving investors a clearer sense of how analysts are thinking about Sats, especially when it comes to asset values, spectrum exposure, and how to treat stakes in related businesses within sum of the parts frameworks.SATS: Lower Discount Rate May Unlock Repricing Potential After March Meeting
Analysts have raised their price target on Sats to NOK48.75 from NOK44.33. They attribute this change to updated fair value analysis that incorporates a slightly lower discount rate, modestly revised assumptions for revenue growth and profit margins, and a higher future P/E multiple that is consistent with recent sector research.Is Sats (OB:SATS) Using Too Much Debt?
Nov 20Shareholders Will Be Pleased With The Quality of Sats' (OB:SATS) Earnings
Nov 05Sats ASA Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now
Oct 31Is Now An Opportune Moment To Examine Sats ASA (OB:SATS)?
Oct 30Returns At Sats (OB:SATS) Are On The Way Up
Sep 13Premium Group Training In Norway And Sweden Will Drive Expansion
The analyst price target for Sats has been raised from NOK42.33 to NOK44.33, primarily driven by EchoStar’s major spectrum sales unlocking significant shareholder value, enhancing balance sheet strength, and elevating the market valuation of remaining spectrum assets while also raising competitive risks for industry peers. Analyst Commentary EchoStar’s significant spectrum sales to AT&T and SpaceX/Starlink for $17–23B have unlocked substantial shareholder value, cleared debt, and increased the recognized value of remaining spectrum assets.Sats ASA (OB:SATS) Just Released Its Second-Quarter Results And Analysts Are Updating Their Estimates
Aug 26Sats ASA Just Missed Earnings - But Analysts Have Updated Their Models
May 09Shareholders Can Be Confident That Sats' (OB:SATS) Earnings Are High Quality
Apr 04Investors Appear Satisfied With Sats ASA's (OB:SATS) Prospects As Shares Rocket 26%
Feb 18Sats ASA (OB:SATS) Just Reported And Analysts Have Been Lifting Their Price Targets
Feb 15
Fitness Chain Will Initiate Dividend Payouts And Share Buybacks In 2025 To Benefit Shareholders
SATS anticipates robust revenue growth by enhancing product offerings and improving member yields, capitalizing on post-COVID recovery trends.Analysts Are Updating Their Sats ASA (OB:SATS) Estimates After Its Third-Quarter Results
Nov 08Sats' (OB:SATS) Solid Earnings Are Supported By Other Strong Factors
Aug 29Sats ASA Just Beat Earnings Expectations: Here's What Analysts Think Will Happen Next
Aug 26Risks To Shareholder Returns Are Elevated At These Prices For Sats ASA (OB:SATS)
Aug 23Sats ASA Just Beat Analyst Forecasts, And Analysts Have Been Updating Their Predictions
May 03Sats' (OB:SATS) Earnings May Just Be The Starting Point
Feb 20Sats ASA (OB:SATS) Just Reported And Analysts Have Been Lifting Their Price Targets
Feb 16What Sats ASA's (OB:SATS) 29% Share Price Gain Is Not Telling You
Jan 05Sats (OB:SATS) Has A Pretty Healthy Balance Sheet
Oct 31Here's What's Concerning About Sats' (OB:SATS) Returns On Capital
Sep 07Is Sats (OB:SATS) A Risky Investment?
May 31Sats ASA (OB:SATS) Shares Fly 37% But Investors Aren't Buying For Growth
Apr 17Shareholder Returns
| SATS | NO Hospitality | NO Market | |
|---|---|---|---|
| 7D | -8.5% | -1.0% | 2.0% |
| 1Y | 6.8% | -14.3% | 27.1% |
Return vs Industry: SATS exceeded the Norwegian Hospitality industry which returned -13.7% over the past year.
Return vs Market: SATS underperformed the Norwegian Market which returned 26.4% over the past year.
Price Volatility
| SATS volatility | |
|---|---|
| SATS Average Weekly Movement | 3.4% |
| Hospitality Industry Average Movement | 5.2% |
| Market Average Movement | 5.3% |
| 10% most volatile stocks in NO Market | 11.6% |
| 10% least volatile stocks in NO Market | 3.3% |
Stable Share Price: SATS has not had significant price volatility in the past 3 months compared to the Norwegian market.
Volatility Over Time: SATS's weekly volatility (3%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1995 | 5,635 | Sondre Gravir | satsgroup.com |
Sats ASA provides fitness and training services in Norway, Sweden, Denmark, and Finland. It offers sportswear, fitness gear, bars, and energy drinks. The company operates fitness clubs under the SATS, ELIXIA, Fresh Fitness, and SATSYoga brand names.
Sats ASA Fundamentals Summary
| SATS fundamental statistics | |
|---|---|
| Market cap | NOK 7.74b |
| Earnings (TTM) | NOK 474.00m |
| Revenue (TTM) | NOK 5.51b |
16.3x
P/E Ratio1.4x
P/S RatioIs SATS overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| SATS income statement (TTM) | |
|---|---|
| Revenue | NOK 0 |
| Cost of Revenue | NOK 0 |
| Gross Profit | NOK 0 |
| Other Expenses | NOK 0 |
| Earnings | NOK 0 |
Last Reported Earnings
Mar 31, 2026
Next Earnings Date
Aug 14, 2026
| Earnings per share (EPS) | 2.42 |
| Gross Margin | 60.05% |
| Net Profit Margin | 8.60% |
| Debt/Equity Ratio | 102.4% |
How did SATS perform over the long term?
See historical performance and comparisonDividends
3.4%
Current Dividend Yield55%
Payout RatioCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/05 15:34 |
| End of Day Share Price | 2026/05/05 00:00 |
| Earnings | 2026/03/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Sats ASA is covered by 8 analysts. 6 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| null null | ABG Sundal Collier |
| Tomas Helgo | Danske Bank |
| Tarjei Hatlen | DNB Carnegie |