ChoiceOne Financial Services, Inc.

NasdaqCM:COFS Stock Report

Market Cap: US$459.4m

ChoiceOne Financial Services Valuation

Is COFS undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of COFS when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

US$65.05
Fair Value
53.3% undervalued intrinsic discount
3
Number of Analysts

Below Fair Value: COFS ($30.39) is trading below our estimate of fair value ($65.05)

Significantly Below Fair Value: COFS is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for COFS?

Key metric: As COFS is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for COFS. This is calculated by dividing COFS's market cap by their current earnings.
What is COFS's PE Ratio?
PE Ratio21.4x
EarningsUS$21.47m
Market CapUS$459.39m

Price to Earnings Ratio vs Peers

How does COFS's PE Ratio compare to its peers?

The above table shows the PE ratio for COFS vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average10.5x
NRIM Northrim BanCorp
7.8x5.26%US$498.1m
BSVN Bank7
9.3x-0.30%US$408.1m
WCCB West Coast Community Bancorp
10.8x14.09%US$436.8m
PFIS Peoples Financial Services
14.2x32.26%US$482.5m
COFS ChoiceOne Financial Services
21.3x46.22%US$459.4m

Price-To-Earnings vs Peers: COFS is expensive based on its Price-To-Earnings Ratio (21.3x) compared to the peer average (10.5x).

Price to Earnings Ratio vs Industry

How does COFS's PE Ratio compare vs other companies in the US Banks Industry?

4 CompaniesPrice / EarningsEstimated GrowthMarket Cap
FRCB First Republic Bank
0.02xn/aUS$27.98m
OCNB Oconomowoc Bancshares
0.6xn/aUS$9.93m
SBNY Signature Bank
0.002xn/aUS$2.18m
BCBH.F Caribbean Investment Holdings
0.00001xn/aUS$132.00
No more companies available in this PE range
COFS 21.4xIndustry Avg. 11.2xNo. of Companies125PE0612182430+
4 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: COFS is expensive based on its Price-To-Earnings Ratio (21.3x) compared to the US Banks industry average (11.2x).

Price to Earnings Ratio vs Fair Ratio

What is COFS's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

COFS PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio21.4x
Fair PE Ratio18.3x

Price-To-Earnings vs Fair Ratio: COFS is expensive based on its Price-To-Earnings Ratio (21.3x) compared to the estimated Fair Price-To-Earnings Ratio (18.3x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst COFS forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$30.59
US$35.33
+15.51%
2.67%US$36.00US$34.00n/a3
Oct ’26US$28.43
US$35.33
+24.28%
2.67%US$36.00US$34.00n/a3
Sep ’26US$30.86
US$35.33
+14.50%
2.67%US$36.00US$34.00n/a3
Aug ’26US$28.71
US$35.33
+23.07%
2.67%US$36.00US$34.00n/a3
Jul ’26US$29.61
US$35.33
+19.33%
2.67%US$36.00US$34.00n/a3
Jun ’26US$29.58
US$35.33
+19.45%
2.67%US$36.00US$34.00n/a3
May ’26US$28.76
US$36.00
+25.17%
4.54%US$38.00US$34.00n/a3
Apr ’26US$28.38
US$33.00
+16.28%
15.45%US$38.00US$26.00n/a3
US$35.33
Fair Value
14.0% undervalued intrinsic discount
3
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/10/27 21:19
End of Day Share Price 2025/10/24 00:00
Earnings2025/09/30
Annual Earnings2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

ChoiceOne Financial Services, Inc. is covered by 4 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Jeffrey RulisD.A. Davidson & Co.
null nullD.A. Davidson & Co.
Brendan NosalHovde Group, LLC