Rising Competition And Product Launches Will Shape Electric Vehicle Sector Dynamics

Key Takeaways

• Transition to battery electric vehicles and investment in smart driving tech are set to boost market share, revenue streams, and premium positioning.
  
• Network expansion, innovative charging solutions, and initial global efforts drive higher sales, deeper market reach, and reduced reliance on domestic demand.
  
• High spending, intense competition, and regulatory shifts threaten profitability, market share, and future growth, especially as the company navigates international expansion and evolving EV preferences.

Catalysts

Operates in the energy vehicle market in the People’s Republic of China.

• The company's ongoing transition from extended-range vehicles (EREVs) to pure battery electric vehicles (BEVs)-including successful launches of the Li MEGA and Li i8, and the upcoming Li i6-positions Li Auto to capture expanding market share as Chinese middle-class consumers upgrade and EV adoption accelerates, directly supporting long-term revenue growth and total addressable market expansion.
  
• Aggressive investment in proprietary intelligent driving systems (e.g., the VLA driver model and in-house AI chips), and the rapid rollout of these features across the lineup are expected to unlock high-margin, recurring software and services revenue, enhancing net margins and supporting premium product positioning.
  
• The rapid buildout of Li Auto's ultra-fast charging network (now the largest among Chinese automakers, with plans to reach 4,000 stations by year-end) and development of charging technology (e.g., 5C batteries and autonomous charging robots) enhances user experience and alleviates range anxiety, thus accelerating BEV adoption and boosting sales volumes.
  
• Expansion of the company's sales/service and retail network-especially into lower-tier Chinese cities-combined with an optimized, localized channel strategy and digital marketing initiatives, should drive higher conversion rates and unlock previously untapped markets, positively impacting both topline revenue and operating leverage.
  
• Early-stage global expansion plans, with R&D centers in Germany and the US, and a roadmap for compliance and international product launches, could open significant new revenue streams and diversify growth, reducing overreliance on the domestic Chinese market and supporting long-term earnings potential.

Li Auto Future Earnings and Revenue Growth

Assumptions

• Analysts are assuming Li Auto's revenue will grow by 17.4% annually over the next 3 years.
• Analysts assume that profit margins will increase from 5.6% today to 6.5% in 3 years time.
• Analysts expect earnings to reach CN¥15.2 billion (and earnings per share of CN¥15.01) by about September 2028, up from CN¥8.1 billion today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting CN¥24.6 billion in earnings, and the most bearish expecting CN¥8.0 billion.
• In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 20.2x on those 2028 earnings, down from 21.6x today. This future PE is greater than the current PE for the US Auto industry at 18.6x.
• Analysts expect the number of shares outstanding to grow by 1.14% per year for the next 3 years.
• To value all of this in today's terms, we will use a discount rate of 11.87%, as per the Simply Wall St company report.

Li Auto Future Earnings Per Share Growth

Risks

• Heightened R&D and capital expenditure requirements, including anticipated RMB 6 billion AI investments and large negative free cash flow (negative RMB 3.8 billion in Q2), place sustained pressure on liquidity and profitability, especially if vehicle sales or margins fail to scale as projected.
  
• Increasingly intense domestic and global competition in China's NEV market and rapidly accelerating product iteration by peers threaten Li Auto's market share and pricing power, as evidenced by sales fluctuations in the L series and the need for higher sales incentives, directly pressuring revenue and margins.
  
• International expansion efforts, while part of the medium
• and long-term strategy, face significant risks due to brand unfamiliarity, trade barriers, regulatory adjustment, and the need to tailor products and supply chains for new markets, which may delay or reduce projected overseas revenue growth.
  
• Business dependency on EREV models exposes Li Auto to secular risk from shifting global regulations and consumer preferences that favor pure BEVs, potentially undermining future revenue streams if the company cannot transition its lineup rapidly enough as subsidies and support wane for hybrids.
  
• Regulatory tightening in China for autonomous driving and potential industry-wide changes to payment terms and other compliance factors may increase operational costs, slow technology deployment, and create cash flow volatility, directly impacting net margins and earnings sustainability.

Valuation

• The analysts have a consensus price target of $29.298 for Li Auto based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $39.04, and the most bearish reporting a price target of just $18.13.
• In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be CN¥232.1 billion, earnings will come to CN¥15.2 billion, and it would be trading on a PE ratio of 20.2x, assuming you use a discount rate of 11.9%.
• Given the current share price of $24.22, the analyst price target of $29.3 is 17.3% higher.
• We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.